Ford wants more customers to customize vehicles to boost profits as it eyes 'Nike shoe drop' moments
Ford is expanding its accessory and parts business in an effort to boost profits and better tap into the $53 billion U.S. automotive aftermarket industry.
Ford is expanding its accessory and parts business in an effort to boost profits and better tap into the $53 billion U.S. automotive aftermarket industry. This story matters for Finance & Markets readers tracking broker. Reported by cnbc.com. Read the full original at the source link below.
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